Anasayfa / ACTUEL / Elektroteks: Fairs now mean prestige and brand value for us

Elektroteks: Fairs now mean prestige and brand value for us

Osman Güler, Chairman of the Board of Directors of Elektroteks, one of the leading companies in the Turkish mattress components industry and the main supplier of mattress machinery to the global mattress industry, stated that they were pleased with the interest they received at ISPA Expo.

Stating that they already have solution partner companies in the USA and Brazil and that they are no stranger to the American market, Osman Güler emphasised that they are the pioneers of the Turkish mattress components industry in terms of expanding to America. Stating that the ISPA Expo fairs organized in previous years have been of great benefit to them in terms of being effective in the American market, Güler said that they have also received efficient results from the ISPA Expo 2024 fair. Stating that they hosted visitors from almost every country of the continent, Osman Güler said; “As you know, as Elektroteks, we have been working continuously developing, improving and always looking forward for about 35 years. In this process, we have exported to 140 countries of the world and we still continue to do so. Of course, the countries in the American market are also among them. At ISPA Expo 2024, we encountered intense interest from visitors from Brazil, Mexico, Canada, Argentina and Colombia, especially from the USA. As I said at the beginning, this is not a new situation. We have been serving the American market for years and the American mattress industry knows us closely. In fact, our purpose of participating in these fairs is not only to introduce ourselves to the markets, but also to protect our brand value and prestige that we have created so far in all markets and to build a greater prestige. But of course, if we evaluate the overall performance of the fair; it was a productive and intense fair. Especially our Turkish companies came to the forefront in this fair and as the majority, they created the impression of a Turkish fair in the USA.”

 

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